For Allison and Carson, the journey to their wedding day was over a decade in the making. Their story began in 2013 during their college years in Northern California. While Allison attended SF State and Carson was at SJSU, fate brought them together through a Greek life social event.
From Marketing Majors to Marriage
The pair first met at an event featuring the “California essentials”: bowling, boba, and In-N-Out. Carson noticed Allison during an icebreaker and learned they were both Marketing majors. A week later, he used that shared interest to send the first text. That simple icebreaker turned into a conversation that never ended.
The Vision: A Modern SoCal Celebration
When it came time to plan their wedding, the couple had a clear checklist. They wanted:
- Sunny Weather: Escaping the NorCal clouds for the consistent San Diego sun.
- Ocean Views: A venue that overlooked the water without being directly on the sand.
- Modern Design: A clean, sophisticated interior that felt fresh and current.
They found their perfect match at the Alila Marea Beach Resort in Encinitas. This venue is a masterpiece of modern coastal architecture. The ceremony area, perched on the bluffs, offers a breathtaking panoramic view of the Pacific Ocean. It provided exactly the “sunny SoCal” vibe Allison and Carson dreamed of for their family and friends.
The Alila Marea Experience
An Alila Marea Beach Resort wedding is ideal for the contemporary bride. Allison and Carson loved the sleek lines of the hotel’s interior. While the venue is near the beach, its elevated position provides a sense of privacy and grandeur.
We focused on capturing the “raw” emotions of their day against the resort’s high-fashion backdrop. From the crisp ocean breeze during their vows to the golden light hitting the modern reception space, every moment felt intentional and stylish.
Photographed by Kevin






















































































































